Gramercy Park Consulting

This is the blog of Simon te Brinke, digital communications strategist and principal consultant of Gramercy Park Consulting (GPC). Located in Perth, Australia, GPC provides clients with specialist digital consultancy services. GPC partners with corporate and government clients to develop innovative digital communications and business strategies by blending new technologies with creative thinking and emerging digital channels such as the internet, mobile commerce and social media. Contact Simon at stebrinke@gramercypark.com.au or +61 418 943 441

Vid Post

The Bike Share System of the Future is Powered by Wireless Technology

This Fall, New York City denizens will have the opportunity to test an experimental public bike share system. SoBi, the Social Bicycle System, presents an alternative to traditional public transportation and will allow riders the freedom to find and unlock nearby available communal bikes using an Andriod or iPhone application.

SoBi is the first public bike share system to rely entirely on wireless technology for tracking, locating and unlocking bikes. The system is compromised of three elements: the social cyclist, the central server and the social bicycle.

Read the full article here: http://mashable.com/2010/08/11/sobi/

 

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